Latoya Smalls, PHD., LPC, BSL, NCC
NPI 1912397241 · Professional Counselor · Phillipsburg, NJ
Enrolled with Medicare as Practitioner - Mental Health Counselor · source: CMS PECOS Public Provider Enrollment (2026.04.01)
Latoya Smalls, PHD., LPC, BSL, NCC is a Professional Counselor provider in Phillipsburg, NJ (NPI 1912397241).
Provider details
- NPI number
- 1912397241
- Entity type
- Individual
- Primary specialty
- Professional CounselorBehavioral Health & Social Service Providers
- Credential
- PHD., LPC, BSL, NCC
- Sex
- Female
- Sole proprietor
- Yes
- License
- 37PC01117200 (NJ)
Specialties & taxonomies
Behavioral Health & Social Service Providers
Behavioral Health & Social Service Providers
Behavioral Health & Social Service Providers
Profile Score
A profile completeness & documented-activity index — NOT a quality, outcomes, or patient-satisfaction rating.
- Registry tenure28% of score
11 yrs in NPPES registry
- Profile completeness28% of score
100% of core fields populated
- Practice footprint17% of score
1 documented practice location
- Medicare service volume (vs. specialty peers)28% of score
56 Medicare services, 2024 (ranked within specialty)
Medicare volume is ranked against active providers in the same specialty. Signals a provider has no public data for (e.g. Medicare claims) are left out of the score entirely — never counted as zero — so providers without that data are not penalized. See the full formula and weights in our methodology.
What this provider does (Medicare)
Based on Medicare fee-for-service claims, 2024; not all care is captured.
| Service (HCPCS) | Medicare services | Typical Medicare-allowed (2024) |
|---|---|---|
| Psychiatric Diagnostic Evaluation90791 | 33 | $125 |
| Psychotherapy, 30 Minutes90832 | 23 | $57 |
Typical Medicare-allowed amounts for these services range $57–$125 (2024). The Medicare-allowed amount is what Medicare recognizes for a service under fee-for-service — a reference figure for 2024, not a price quote and not what you would be billed. Medicare Part B covers roughly an eighth of all NPIs (65+ skew); services with fewer than 11 beneficiaries are suppressed by CMS. Source: CMS Medicare Physician & Other Practitioners, by Provider & Service.
Practice location
Mailing address
Registry dates
- Enumerated
- 2015-01-26
- Last updated
- 2025-07-11
- Certified
- 2025-07-11
Frequently asked questions
- What is Latoya Smalls's NPI number?
- Latoya Smalls's National Provider Identifier (NPI) is 1912397241, a unique 10-digit ID issued by CMS for use in standard healthcare transactions.
- What is Latoya Smalls's specialty?
- Latoya Smalls is listed in the NPPES registry with a primary specialty of Professional Counselor (Behavioral Health & Social Service Providers).
- Where is Latoya Smalls located?
- Latoya Smalls's practice location on file with NPPES is 370 Memorial Parkway, Phillipsburg, NJ 08865-1580.
- What is Latoya Smalls's phone number?
- The practice phone number listed in the NPPES registry for Latoya Smalls is (908) 454-4470.
- Does Latoya Smalls accept Medicare?
- Latoya Smalls is approved to bill Medicare according to CMS PECOS enrollment data (2026.04.01). Confirm current participation with the provider before scheduling.
- Is Latoya Smalls's NPI active?
- Yes — Latoya Smalls's NPI (1912397241) is active in the NPPES registry as of the last update on 2025-07-11.
Source: CMS NPPES Data Dissemination (June 2026). NPI Central is not affiliated with CMS. Data is provided as-is from the public registry.