Deena Falsetta, OD
NPI 1730158908 · Optometrist · Virginia Beach, VA
Enrolled with Medicare as Practitioner - Optometry · source: CMS PECOS Public Provider Enrollment (2026.04.01)
Deena Falsetta, OD is a Optometrist provider in Virginia Beach, VA (NPI 1730158908).
Provider details
- NPI number
- 1730158908
- Entity type
- Individual
- Primary specialty
- OptometristEye and Vision Services Providers
- Credential
- OD
- Sex
- Female
- Sole proprietor
- No
- License
- 0601800452 (VA)
Specialties & taxonomies
Eye and Vision Services Providers
Eye and Vision Services Providers
Eye and Vision Services Providers
Profile Score
A profile completeness & documented-activity index — NOT a quality, outcomes, or patient-satisfaction rating.
- Registry tenure25% of score
20 yrs in NPPES registry
- Profile completeness25% of score
100% of core fields populated
- Practice footprint15% of score
13 documented practice locations
- Medicare service volume (vs. specialty peers)25% of score
321 Medicare services, 2024 (ranked within specialty)
- Open Payments transparency10% of score
Has Open Payments disclosures (2024)
Medicare volume is ranked against active providers in the same specialty. Signals a provider has no public data for (e.g. Medicare claims) are left out of the score entirely — never counted as zero — so providers without that data are not penalized. See the full formula and weights in our .
What this provider does (Medicare)
Based on Medicare fee-for-service claims, 2024; not all care is captured.
| Service (HCPCS) | Medicare services | Typical Medicare-allowed (2024) |
|---|---|---|
| Photography of the Retina92250 | 100 | $33 |
| Established Patient Office Or Other Outpatient Visit With Low Level OD Decision Making, If Using Time, 20 Minutes Or More99213 | 94 | $83 |
| Established Patient Office Or Other Outpatient Visit With Moderate Level of Decision Making, If Using Time, 30 Minutes Or More99214 | 80 | $116 |
| New Patient Office Or Other Outpatient Visit With Moderate Level of Medical Decision Making, If Using Time, 45 Minutes Or More99204 | 47 | $150 |
Typical Medicare-allowed amounts for these services range $33–$150 (2024). The Medicare-allowed amount is what Medicare recognizes for a service under fee-for-service — a reference figure for 2024, not a price quote and not what you would be billed. Medicare Part B covers roughly an eighth of all NPIs (65+ skew); services with fewer than 11 beneficiaries are suppressed by CMS. Source: CMS Medicare Physician & Other Practitioners, by Provider & Service.
Transparency — industry payments
Based on CMS Open Payments, 2024; not all care is captured.
$136 across 6 records (Open Payments 2024)
Open Payments discloses payments and transfers of value (meals, travel, consulting, research, royalties) from drug and device makers to providers. This is a transparency signal, not a verdict — such payments are legal and common, and their presence is neither an endorsement nor a criticism. Source: CMS Open Payments, program year 2024.
Practice location
Mailing address
Additional practice locations (12)
- 4917 Richmond Tappahannock Hwy Ste 1aAylett, VA 23009-3416Phone: (804) 769-4362
- 109 Wimbledon Sq Ste EChesapeake, VA 23320-4945Phone: (757) 455-5130
- 2801 Boulevard Ste CColonial Heights, VA 23834-2323Phone: (804) 285-0680
- 1613 Hardy Cash DrHampton, VA 23666-2414Phone: (757) 229-4000
- 7347 Bell Creek Rd Ste 200Mechanicsville, VA 23111-3504Phone: (804) 746-5245
- 2385 Colony Crossing PlMidlothian, VA 23112-4280Phone: (804) 739-2220
- 6161 Kempsville Cir Ste 130Norfolk, VA 23502-3932Phone: (757) 455-5130
- 2010 Bremo Rd Ste 128Richmond, VA 23226-2444Phone: (804) 285-0680
- 315 Furr StSouth Hill, VA 23970-9500Phone: (804) 285-0680
Registry dates
- Enumerated
- 2006-03-17
- Last updated
- 2021-02-02
- Certified
- 2021-02-02
Frequently asked questions
- What is Deena Falsetta's NPI number?
- Deena Falsetta's National Provider Identifier (NPI) is 1730158908, a unique 10-digit ID issued by CMS for use in standard healthcare transactions.
- What is Deena Falsetta's specialty?
- Deena Falsetta is listed in the NPPES registry with a primary specialty of Optometrist (Eye and Vision Services Providers).
- Where is Deena Falsetta located?
- Deena Falsetta's practice location on file with NPPES is 1547 Laskin Rd, Virginia Beach, VA 23451-6111.
- What is Deena Falsetta's phone number?
- The practice phone number listed in the NPPES registry for Deena Falsetta is (757) 425-0200.
- Does Deena Falsetta accept Medicare?
- Deena Falsetta is approved to bill Medicare according to CMS PECOS enrollment data (2026.04.01). Confirm current participation with the provider before scheduling.
- Is Deena Falsetta's NPI active?
- Yes — Deena Falsetta's NPI (1730158908) is active in the NPPES registry as of the last update on 2021-02-02.
Source: CMS NPPES Data Dissemination (June 2026). NPI Central is not affiliated with CMS. Data is provided as-is from the public registry.