OrganizationActive
Gro Optical, LLC
NPI 1124653209 · Eyewear Supplier · Grand Rapids, MI
Provider details
- NPI number
- 1124653209
- Entity type
- Organization
- Primary specialty
- Eyewear SupplierSuppliers
- Organization subpart
- No
- Authorized official
- Kelly Therrien, Optical Billing Systems Manager(616) 588-6532
Specialties & taxonomies
Suppliers
Profile Score
Established profile(74/100 index)
A profile completeness & documented-activity index — NOT a quality, outcomes, or patient-satisfaction rating.
- Registry tenure38% of score
6 yrs in NPPES registry
- Profile completeness38% of score
100% of core fields populated
- Practice footprint23% of score
15 documented practice locations
Signals a provider has no public data for (e.g. Medicare claims) are left out of the score entirely — never counted as zero — so providers without that data are not penalized. See the full formula and weights in our methodology.
Practice location
750 E Beltline Ave Ne
Grand Rapids, MI 49525-6049
Phone: (616) 942-1350
Street-level locationGet directions
Mailing address
4020 E Beltline Ave Ne Ste 201
Grand Rapids, MI 49525-9324
Other names (DBA / former)
- Doing business as
- Blue Sky Vision Three Rivers
- Doing business as
- Eyecare Associated of Haslett
- Doing business as
- Gro Optical
- Doing business as
- Gro Optical LLC
- Former legal business name
- Gro Optical LLC
- Former legal business name
- Grand Rapids Opticians LLC
- Doing business as
- Lakeshore Eye
- Doing business as
- Michael L. Sussex, OD
- Doing business as
- Michigan Optical
- Doing business as
- Optometrists of Lansing
- Doing business as
- Sussex Vision Center
Additional practice locations (14)
- 10047 Crossroad Ct SeCaledonia, MI 49316-7316Phone: (616) 588-6556
- 350 Marshall StColdwater, MI 49036-1175Phone: (517) 278-6303
- 310 W Lake Lansing RdEast Lansing, MI 48823-1438Phone: (517) 337-8182
- 717 Bagley Ave SeGrand Rapids, MI 49506-3001Phone: (616) 588-6575
- 511 Wilson Ave Nw Ste EGrand Rapids, MI 49534-7986Phone: (616) 301-8663
- 80 68th St SeGrand Rapids, MI 49548-6980Phone: (616) 827-0003
- 4475 Wilson Ave SwGrandville, MI 49418-2368Phone: (616) 249-0100
- 112 S Clay StGreenville, MI 48838-1914Phone: (616) 754-5667
- 3235 N Wellness Dr Ste 130Holland, MI 49424-7265Phone: (616) 994-9586
Registry dates
- Enumerated
- 2020-03-09
- Last updated
- 2021-02-15
- Certified
- 2021-02-15
Source: CMS NPPES Data Dissemination (June 2026). NPI Central is not affiliated with CMS. Data is provided as-is from the public registry.